Nº002

Concept
The leitmotif of the T-Shirt Nº002, conceived by the Ukrainian designer Ostap Yashchuk, is based on the observation of a phenomenon that has become more common in the outskirts neigborhoods: the massive appearance of advertising leaflets offering sexual services in private flats. This is one of the many we find on the windshield of the cars parked on our way to the studio. While most of them have stereotyped text and images, we found this one quite poetic: No hay motivos para estar solos (There are no reason to be alone). We decided to appropriate of its original image and to do a little intervention in its content replacing the original phone numbers that appeared on this advertising leaflet by the ones of the members of Altura Projects, who are always at the service of the needs of others.

Creative Direction
-Altura Projects
Art Direction
-Ostap Yashchuk
Textile:
-100% cotton environment friendly produced
Textile Silkscreen
-Doble Hilo
Packaging Silkscreen
-Julio Cubillos
Packaging Printing
-Pulse Print